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Guernsey and its sister islands have been promoted as the perfect holiday destination at the UK’s major travel and consumer shows.
Last month, VisitGuernsey exhibited at the Destinations Manchester show, the North’s essential consumer event and The Destinations London show. Plans to attend further shows later in the year are well under way.
In June, one of the nation’s favourite TV programme’s BBC Gardeners World will be brought to life. It is the largest gardening show in the UK, which also includes the BBC Good Food Show. It is aimed at visitors interested in gardening, floral, food and drink.
The VisitGuernsey stand will be positioned between both shows giving access to both audiences, with more than 90,000 visitors estimated to attend.
Pictured: The VisitGuernsey stand with traditional blue post box
For the first time, Guernsey will also be represented at the BBC Countryfile Live Show in August. Set in the grounds of Blenheim Palace, a staggering 120,226 BBC Countryfile fans and event goers attended last year's show.
Mike Hopkins, Director of Marketing & Tourism for VisitGuernsey said: “The travel and consumer shows are held in targeted locations for us and last year‘s shows were an overwhelming success with prime stand locations allowing us to attract a good number of high quality visitors.
"New for 2018, the stand design includes Guernsey’s very own blue letterbox, which has been a great success in attracting interest from the public, many of whom are fascinated by the unique colour! This is a working letterbox, as visitors to the stand have been posting their entries inside it, to win a trip to Guernsey."
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