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New supermarket chain headed for Guernsey

New supermarket chain headed for Guernsey

Monday 12 February 2018

New supermarket chain headed for Guernsey

Monday 12 February 2018


Morrisons - the UK supermarket chain - will be opening new stores on Guernsey, as it has reached a new franchise and wholesale agreement with SandpiperCI.

The new partnership is expected to create up to 100 new jobs and see most of Sandpiper's Channel Island mini-supermarkets being rebranded into Morrisons Daily stores.

The shops will be supplied with Morrisons own-brand products, alongside others.

"This is a significant step-change for our food retail operation. All our mini-supermarket Food Halls will be converted to the Morrisons Daily fascia which will entail a seven-figure store upgrade investment programme," Tony O'Neill, Sandpiper's CEO, said.

"The Morrisons scale will help us to save on our operating costs which we can pass on to our customers by lowering food prices as each store is converted. 

"We’re also looking forward to introducing the ‘Morrisons Makes It’ products. Morrisons is unique in making more than half its own fresh food products, including: fish, meat, bakery, fruit and veg. They’re also British farming’s biggest supermarket customer allowing our customers access to Morrisons-branded fresh meat which is 100 per cent British."

MorrisonsLogo.svg.png

As part of this agreement, Morrisons will also supply Sandpiper with its recently revived Safeway branded products, along with further national branded products for Sandpiper’s other fascia stores.

The 12-month store conversion programme will commence in late spring. Local contractors are to carry out the bulk of the conversion work, Sandpiper said.

James Badger, Morrisons Wholesale Director, said: "We are pleased to be announcing a partnership with such a strong franchise partner. Sandpiper opens the opportunity to bring Morrisons quality and value to customers in the Channel Islands." 


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